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CRM & Loyalty Specialist

Company Description

He/ she will take ownership of our existing Loyalty program and will participate in the development and implementation of strategies that drive customer engagement across all channels (omni- channel). 

Job Description

  • Effective implementations of loyalty programs across our retail network including digital and physical stores, through collaboration with internal stakeholders and external providers/ vendors
  • Owning the end to end loyalty customer experience; Collaborating with internal and external partners to plan, execute and measure loyalty platform operations
  • Being able to understand and make suggestions regarding segmentation strategies, customer journey mapping etc.
  • Being responsible for the end-to-end campaign management for client database, Newsletters/SMS/Viber
  • Suggesting changes and supporting the continuous improvement of the loyalty program/proposition by analyzing data and insights
  • Aligning loyalty strategy and tactics to meet defined KPIs, driving customer base growth and increased lifetime value
  • Analyzing results/ performance and providing recommendations; Monitoring KPI’s of the third parties synergies
  • Building awareness and motivating staff around the loyalty program to drive customer activation and retention across channels
  • Liaising with various teams for regular and ad-hoc tasks and initiatives
  • Performing other job-related duties as assigned

Qualifications

  • Minimum of 4+ years experience in a relevant role
  • BSc in Management, Marketing, Communication, Business Administration and/ or similar degree
  • Experience in CRM, customer acquisition and management of loyalty programs
  • Understanding of data management including analysis and customer segmentation principles
  • Knowledge of digital strategies, trends, and best practices
  • Excellent knowledge of MS Office and use of ERP program
  • Excellent verbal and written communication skills both in Greek and English
  • Strong Project Management skills and strength in organizing, scheduling, and driving timelines
  • Commercial mindset and customer first-focus
  • Ability to work well in a team environment and present a professional demeanor

Additional Information

  • A great opportunity to contribute to the evolution of the company towards becoming the leading Greek truly omnichannel retailer
  • Performance-based competitive bonus scheme
  • Private Medical Plan
  • Career development and growth opportunities
  • Significant discounts on company’s products
  • Brand New, modern, and pleasant HQ offices
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ΠΕΡΙΛΗΨΗ ΘΕΣΗΣ
CRM & Loyalty Specialist
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πριν 13 μέρες
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