Wavemaker Hospitality, a dynamic collection of hotel brands located across the Mediterranean, currently seeks a dynamic and passionate individual for the position of Group Marketing & Communications Manager, located at the HeadQuarters of the group. 

ROLE OBJECTIVES

The Group Marketing & Communication Manager will be responsible for overseeing all Marketing efforts of the Group, including advertising, communication, content, imagery, and all seasonal and daily activities. They will also work closely with the Head of Digital to execute the digital Marketing strategy.

The Group Marketing & Communication Manager ensures that the Brands’ pillars (across all Brands) are communicated both internally and externally, as well as all Marketing “deliverables” are aligned in full of the Brand principles.

It is the primary objective to build a sustainable Marketing Plan and Budget, with clear accountable targets and KPI’s. These shall be both offline and online (in collaboration with the Head of Digital).

Finding ways to attract new sources or businesses and then building loyalty, will also be part of the overall strategy. 

FUNCTIONS, RESPONSIBILITIES AND REQUIREMENTS

 Prime Responsibilities:

• Work closely with different business units within the company, leading the marketing team while supporting and coordinating internal departments such as (but not limited to), Brand management, Operations / F&B, Sales and Revenue, Sustainability and Quality.
• Work jointly with all the stakeholders, for the execution of the Brand strategy of the Group at all levels.
• Contribute to the marketing research to determine competitiveness, identify insights, and propose actions and assist in developing performance reports identify new opportunities and improvements, as required.
• Evaluate the impact of the branding strategy and is responsible for the effective response to the markets.
• Follow-up Marketing trends evaluation; existing & emerging opportunities.
• Be actively involved in the development of a creative briefs / guidelines / campaign / promotion objectives.
• Lead the communications on agreed business goals and create/implement the most effective communication strategy.
• Identification & selection of appropriate communication touchpoints.
• Setup and monitor budgets, in a professional manner
• Be responsible for planning and coordinate all Events and PR activities.
• Be responsible for all content; Copywrite, photography etc .
• Lead the market development activities and oversee the implementation of marketing initiatives directed towards achieving the goals (in resort and overseas level).
• Ensure that the department’s team is trained and developed, as to properly implement the brand communication.
• Build, present, and agree the marketing plans and budgets for the smooth operation of marketing campaigns, as part of the original Marketing Plan or on an ad-hoc level.
• Comply with budgetary guidelines, processing documents and maintaining assigned budget categories.
• Ensure that the website (together with the digital Marketing Manager), the promotional material, marketing campaign strategy are updated on a regular basis.
• Identify gaps and propose strategic plans on the effectiveness of marketing campaigns.
• Be willing to travel, as necessary to ensure that the job responsibilities are carried out effectively.

 Qualifications:

• Degree holder in one of the following fields, Marketing, Business Administration or equivalent
• Experience: 5 years of relevant experience as a leading the Marketing division in a digital world and experience in building loyalty online in a competitive environment
• Proven experience in developing quality luxury/ lifestyle content, preferably with a tourism or hospitality background.
• Preferable with a tourism or hospitality background.

 Skills/ Capabilities:

• Strong management skill
• Excellent presentation skills
• Analytical and strategical mind set
• Interpersonal skills
• Achieve agreed objectives and accept accountability for results
• Display a high commitment to delivering results
• Lead others to achieve business objectives
• Communicate effectively
• Display the highest level of integrity
• Ability to maintain discretion
• Self-motivated
• Approachable

REMUNERATION

First Employment Date:                     Immediate

Time Schedule:                                    5 Days a week (Monday – Friday)

Annual Leave:                                      20 working days per year

Ability to Travel:                                 Based on business’ needs (up to 7 working days a month)

                                                               this shall vary, for the beginning and per season

Daily Time Schedule:                          09:00-18:00 (1h lunch break)

Gross Annual Salary:                          Based on qualifications, open to discuss