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Κωδ:DIGITAL MARKETING ASSISTANT
DIGITAL MARKETING MANAGER

 

Job Title: Digital Marketing Manager

Responsibilities:

  • Owns the digital marketing strategy for our two brands attrattivo and ALE
  • Plan and develop digital marketing campaigns icluding online advertising , e-mail marketing , website , integration, mobile and other digital deliverables
  • Manage daily communications with advertising agencies to ensure successful execution of campaings and to achieve maximum ROI
  • Collaborate with internal teams to create landing pages & optimize user experience
  • Utilize strong analytical ability to evaluate end-to end customer experience across multiple channels and customer touch points
  • Analyse website traffic and visitor behaviour related to inbound/ouotbound digital marketing efforts
  • Work with internal teams to support SEO best practices across all digital channels including website, social media and mobile
  • Remain current on latest trends across all digital disciplines to ensure most effective mix of digital strategies and tactics is developed to achieve objectives
  • Participate as a strategic team contributor in planning reviewing and sharing information related to assigned projects

Qualifications:

  • Degree in Digital Marketing, Communications, or related field.
  • Minimum of 5 years of experience in a similar role, preferably in the fashion or retail industry.
  • Demonstrable experience leading and managing marketing campaigns across multiple platforms & channels (social media, e-mail marketing,display, SEM, SEO)
  • Excellent written and verbal communication skills
  • Deep understanding of Google analytics , social media ad platforms , Google Ads
  • Familiarity with general organic social media principles
  • Excellent analytical skills, ability to dive into data and translate this into actionable next steps
  • Ability to translate business objectives into digital marketing campaings
  • Highly organised and detail - oriented
  • Quick learner with a passion for technology and data
  • Creative problem solver
  • Innovative mindset with a passion for bringing forth new ideas and process improvements

Benefits:

  • Competitive salary
  • Hybrid work schedule
  • 50% employee discounts on attrattivo and ALE products.
  • Opportunities for professional development and career growth.

 

 

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