Who are we looking for?
Alumil, a leading manufacturer in architectural aluminum systems, is seeking a creative and detail-oriented Copywriter to join our marketing team. In this role, you will be responsible for crafting compelling and engaging written content that enhances our brand presence, promotes our products, and focuses on enhancing the audience engagement with business content to transform readers into customers and ensure their loyalty.
Your impact
As a Copywriter, you will play a crucial role in shaping our messaging across various platforms, including websites, social media, advertisements, and promotional materials. Your expertise in language and storytelling will help us communicate our brand's value and innovation effectively, ultimately driving customer engagement and loyalty.
Responsibilities
- Create engaging, informative, and persuasive content for various marketing channels
- Creates, produces, formats, and upkeeps engaging and high-quality content intended for publication in advertising campaigns and daily organic posts related to CSR, the HR department, the Alumil Academy, and the group's Business Units. These efforts are designed to enhance traffic to the company's websites and social media platforms
- Develops and suggests written content for press publications and the company’s internal communication channels (internal marketing)
- Develops and submits written content for advertising placements in print media
- Revises, updates, and enhances existing documents as necessary or when corrections are needed for all Alumil forms
- Works collaboratively and communicates clearly and persuasively with various company departments to produce high-quality content that enhances the user experience across print and social media platforms
- Assists the Digital Marketing Specialists in executing the Social Media communication strategy, collaborating with the Company's stakeholders to guarantee its effectiveness
- Creates scripts for radio messages and video productions.
- Engages in the decision-making process for digital campaigns by proposing text modifications aimed at enhancing results
- Develops content to promote the company across digital media regarding its involvement in exhibitions and various events
- Gather feedback and adjust content strategies to meet the needs of the audience
- Stay current with SEO best practices to enhance online visibility
Requirements
- Bachelor's degree in Marketing, Communications, Journalism, or related field
- At least 2 years of experience as a copywriter, or in a creative department, or with an advertising agency
- Capability to investigate all accessible tools and resources in order to produce captivating content
- Proficient in English, with exceptional writing and editing skills
- Strong understanding of SEO and digital marketing principles
- Ability to work collaboratively in a team environment
- Creative mindset with a passion for storytelling
- Proven expertise in MS Office applications coupled with a flair for digital copywriting
- Expertise in CMS platforms such as Progress Sitefinity and WordPress
- Good understanding of different content formats
- Experience in the construction or architecture industry is a plus
- Strong proficiency in written communication and proofreading skills in both Greek and English
Benefits
- Provision of private life & health insurance
- Bonus according to performance
- Continuous learning and support
- Excellent working environment
- Τraining plan based on the employee’s needs
- Role specific benefits
ALUMΙL opposes any discrimination, unequal treatment and violation of human rights and ensures the provision of equal opportunities at work. When hiring and evaluating employees, it does not discriminate based on race, gender, religion, age, disability, sexual orientation, nationality, political beliefs or social status.