MARKETING & COMMUNICATION MANAGER - AIROTEL 

Responsible for creating brand awareness and building a positive and consistent brand image for the company and its hotels through all channels.

Responsibilities:

• Always demonstrating a pleasant and positive professional image.
• Always following the company’s internal policies as well as behavioral, grooming and personal hygiene Standards.
• Monitoring the attire and behavior of the department's staff as well as their compliance with all internal policies.
• Ensuring that all Standard Operating Procedures (SOP’s) are constantly followed and in the right way by all team members, aiming to achieve the highest guest satisfaction.
• Creating the yearly marketing budget and action plan of the company.
• Creating content for company’s social media.
• In coordination with the contracted Digital Marketing Agency, developing targeted social media campaigns and Google ads that will increase company’s visibility, brand awareness and conversion rate.
• Assisting in the process of updating and SEO optimization of company’s website content.
• Monitoring contracted Digital Marketing and Advertising companies, to keep them aligned with company’s marketing strategy.
• Finding and handling PR agencies and requests that match company’s brand identity and increase visibility.
• Creating targeted newsletters and press related content.

Responsibilities:

• Always demonstrating a pleasant and positive professional image.
• Always following the company’s internal policies as well as behavioral, grooming and personal hygiene Standards.
• Monitoring the attire and behavior of the department's staff as well as their compliance with all internal policies.
• Ensuring that all Standard Operating Procedures (SOP’s) are constantly followed and in the right way by all team members, aiming to achieve the highest guest satisfaction.
• Creating the yearly marketing budget and action plan of the company.
• Creating content for company’s social media.
• In coordination with the contracted Digital Marketing Agency, developing targeted social media campaigns and Google ads that will increase company’s visibility, brand awareness and conversion rate.
• Assisting in the process of updating and SEO optimization of company’s website content.
• Monitoring contracted Digital Marketing and Advertising companies, to keep them aligned with company’s marketing strategy.
• Finding and handling PR agencies and requests that match company’s brand identity and increase visibility.
• Creating targeted newsletters and press related content.
• Planning, organizing and overseeing company’s new photography projects for all hotels.
• Incoordination with the Digital Sales Manager, ensuring that all third-party sites (OTAs, TOs and TAs) have the most updated content.
• Re-designing e-brochures, fact sheets and hotel collaterals where needed.
• Liaising with all hotel F&B departments to coordinate all hotel promotions and designing relevant collateral to boost them
• Liaising with Hotel Managers and Front Office Teams to develop communication material and collaterals for various guest services.
• Creating, following up and presenting to company’s senior management, all relevant marketing reports, ensuring targets are met or corrective actions are taken accordingly and in a timely manner
• Creating banners, flyers, presentations, e-brochures and other promotional material
• Creating Hotels Signages
• Creating e-brochures for hotels with unique selling points.
• Being responsible for replying on social media Messenger.
• Cooperating with the HR Department for internal communication and newsletters to employees as well as Linkedin posts.
• Participating actively in all departmental and interdepartmental meetings whenever necessary, to support an effective communication flow and enhance collaboration and decision making.
• Initiating effective meetings with his/her team to ensure alignment with goals and provide guidance.

Qualifications:

• Degree in Marketing, Communications, Business Administration or relevant field.
• Certification in Digital Marketing and SEO Optimization will be considered as a plus.
• Minimum 3 years’ experience in relevant marketing position in the Hospitality Industry.
• Fluency in both Greek and English language (written and spoken)
• Previous experience in Social Media Ads, Google Ads and Analytics
• Excellent use of MS Office Suite (especially: Word, Excel & Powerpoint), CRM and Hotel PMS (preferably Protel)
• Very good knowledge of Photoshop, Canva and/or other relevant design applications and software, will be considered as a plus.
• Excellent communication and project management skills and attention to detail.

How to Apply:

To apply for this position, please submit your resume by using our online application system.