We are a vigorous team of professionals specialized on providing premium executive search and assessment experience to the business world. Among the various industries we recruit for, we are exclusively retained to find a hands-on Marketing Manager for our client, a manufacturing/ trade national with multinational exposure group of companies, with multiple business lines under its management. Our client has acquired many consumer sectors in the region that are set to digitalize rapidly and is continuously investing like a fast-growing start-up.

Marketing Manager Ref.code: MM_0121

Key Responsibilities:

• Overall responsibility of ATL, BTL/PR, Trade Marketing, Internal (corporate) Marketing
• Understand and design separate B2B / B2C marketing strategies
• Co-design with Management the product growth strategies
• Align the company around the brand’s direction, choices and tactics
• Maintaining the brand’s social media presence across all digital channels
• Analyze brand positioning and consumer insights
• Translate brand elements into plans and go-to-market strategies
• Manage a team of marketing and creative people working on brand initiatives
• Lead creative development to motivate the target audience to “take action”
• Collaborate efficiently with internal teams to meet company goals and collaborate with agencies and other vendor partners
• Organize educational / promotional seminars and workshops for professional customers
• Measure and report performance of all marketing campaigns, and assess ROI and KPIs
• Monitor market trends, research consumer markets and competitors’ activities
• Monitor product distribution network and consumer reactions
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

 
Requirements:

• Degree in marketing or a related field
• Up-to-date with latest trends and marketing best practices
• Proven working experience as Marketing Manager – team leader
• Proven ability to develop brand and marketing strategies and communicate recommendations to executives
• Experience in identifying target audiences and understanding of the full marketing mix
• Performance Management knowledge of own work (ROI and KPIs)
• Ambitious, Goal Oriented and Active (hands-on) Team Member
• Story Telling, strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices
• Awareness of CSR / Sustainability marketing strategies will be considered a plus
• An agile, fast paced, pleasant personality will be a great match to the role

 
Benefits:

• Full-time position, with a competitive salary package
• Friendly, pleasant, and creative work environment
• Structured training plan and guidance