Objectives of this Role

• Analyze consumer needs, current market trends, and potential partnerships from an ROI and build vs. buy perspective
• Assess current competitor offerings, seeking opportunities for differentiation
• Analyze product requirements and develop appropriate programs to ensure they’re successful achieved
• Develop, implement, and maintain production timelines across multiple departments
• Appraise new product ideas and strategize appropriate to-market plans

Daily Responsibilities

• Drive the execution of all product lifecycle processes for products, including product research, market research, competitive analysis, planning, positioning, roadmap development, requirements development, and product launch
• Analyze market data to develop sales strategies, and define product objectives for effective marketing communications plans
• Develop product positioning and messaging that differentiates Max Stores and its features across primary market segments

Skills and Qualifications

• Bachelor’s degree in Marketing or Business Administration
• Exceptional writing and editing skills combined with strong presentation and public speaking skills

Preferred Qualifications

• Master’s degree in Marketing or Business Administration
• Proven experience in related positions